Legos turn 50

It all started 50 years ago in Denmark. That's when the real building blocks of childhood became a reality.

On Jan. 28, 1958, a man named Godtfred Kirk Christiansen patented the design of a small, plastic brick with holes in it - a concept called "stud-and-tube" that would later become legend.
Today, we call them Legos.

Even now, they remain the most simple but ingenious kind of toy, something that has not only shaped childhood culture, but also aspects of education for young people.

LEGO Universe to Pair Physical Toys With MMO

Lego’s director of business development Mark Hansen spoke with GamesIndustry.biz about its strategy to make Lego Universe stand out in the competitive MMO market. They intend to go one better than Second Life or other games that allow players to design their own projects on line. Lego intends to offer players the option of having their digital creations physically custom made and sent to them.

This is an excellent idea, that would allow you to customize your lego character into any form you desire.

Lego Universe

Lego one of the most popular childrens games will be launching a full-scale MMO (massively multiplayer online game) aimed at Lego's core audience, kids ages 8 to 12.

To redeem its former glory, Lego Universe allows players to build houses, vehicles, etc. It's also thought that what you created virtually, can then be ordered as actual Lego models.

Visit Lego Universes website for more details.

Toys for Tots to Expand Mission With Children's Literacy Campaign

For 61 years, Toys for Tots has delivered Christmas presents to millions of needy children across the nation. Now, the Virginia-based charity is opening a new chapter in its mission with the launch of a year-round children's literacy program.